After-ad Profit Calculator

See whether sales remain profitable after ad spend, including the contribution from organic traffic.

Organic clicks

Ad clicks

Average CPC ($)

Blended conversion rate (%)

Selling price ($)

Profit per order before ads ($)

Estimated orders18.0

Ad spend$700.00

Total sales$754.20

TACOS92.8%

Profit after ads$-520.00

Profit per order after ads$-28.89

After-ad profit / ad spend-0.74×

TACOS uses total sales, including organic sales. “Profit per order before ads” should already exclude product cost, Amazon fees, fulfillment and discounts.